Cherina and Davina started working at Euphonic Sound in January of this year. On Valentines day they released the first single Giving In. Produced by James Pew and released on Toronto’s Urbnet label, Giving In is Cherina and Davina’s return to indie rock.

It’s been two years since the release of Cherina and Davina’s debut EP Beat Drops (also released on Urbnet). They have a ton of great new material to come. Look forward to more Cherina and Davina soon.

Have a listen,

Giving In can be purchased on iTunes.

In October 2012, Ivy James was named Best Young Songwriter at the 2012 Toronto Independent Music Awards. Nominees and winners were selected by an esteemed Grand Jury panel of experienced industry insiders including successful recording artists Bif Naked and Jully Black, as well as industry heavyweights such as Eric Alper, Katie Clark, Barbara Sedun and Barry Haugen.

Production finished on two new Ivy James songs in late December 2012 at Euphonic Sound. Ivy has since been selected to perform at Canadian Music Fest 2013! Have a listen to the Ivy James song Closer To Me produced by James Pew at Euphonic Sound.

Photo by Trent Sluiter, Fedora Media.

More info about Ivy at www.ivyjamesmusic.com

Let Euphonic Sound help make your dreams come true in 2013.

1) Because our goal is to become the number one music production resource for independent recording artists in Toronto.

2) Because we love music and musicians and we simply can’t get enough.

3) Because we want to attract the best talent Toronto has to offer.

4) Because we are really good at making you sound your best.

5) Because we want to feel good about ourselves and our business by doing all we can to support Toronto’s talent.

What’s the catch?

1) Its a first come first serve system. Once we book up…we are booked up.
2) We reserve the right to decide who to work with based on a number of criteria including things like A) how good is your music? B) how fun are you to work with? C) how big is your passion for music creation? D) Do you laugh at our jokes?

How do I go about taking advantage of this revolutionary recording studio offer?

Call us at 416-303-3764 or email info@euphonicsound.com to make an appointment. Once here tell us about your project and goals. That’s it!

Hear some examples of our work on SoundCloud

Please help us spread the word about our “Every budget has a place at Euphonic Sound” initiative! Tell your musician friends (and enemies!). Tell your neighbors! Tell your mom!

Happy New Year.

By James Pew

I first heard Prolific around 2010 when a friend slipped me a copy of Think (Prolific’s first full length release). I immediately became a fan. I remember thinking Prolific belongs with the best in Canadian hip hop, artists like Shad, Buck 65, Classified and D-Sisive. I also remember thinking that I must work with this guy!

After a google search I found his email and contacted him right away. Prolific came to the studio about a year later and we had our first meeting. After tracking vocals over a couple random beats we decided to collaborate on a few songs basically from scratch. Prolific thought Studio 2.0 was the best way to proceed.

Prolific wrote some great rhymes and put together a few basic drum loops, bass lines, and sparse sound design to help set the mood of what we would be building on.

After adding guitar, bass, harmonies, percussion and tons more sound design we ended up with 3 songs fully complete and mastered just in time for Prolifics June 15th NXNE showcase.

Check out Divine Disrespect from Prolific’s 3P.

Or listen to Divine Disrespect on Sound Cloud.

Come by the show this Friday June 15th at Unlovable (1415-B Dundas West. Toronto). Prolific goes on at 9pm. Talk to Prolific before or after the show and he will give you a free CD of the new 3P!!!

UPDATE: Alan Cross likes “I’m Awesome”

Photo by Eric Zaworski

Influential Toronto MC Teams Up With Toronto Music Innovators, including Jazzmatazz Horn Player, to Make A Rebellious New Genre-Defying Party Anthem

Listen to “I’m Awesome”

“I’m Awesome” will smash your expectations of hip hop in 2012. This epic song features Mindbender’s unprecedented lyricism, complemented by James Pew (producer), Brownman (award-winning trumpeter of Guru’s Jazzmatazz), and Adam Campbell (member of critically-acclaimed percussion orchestra Torq). The sum of these elements culminate into a song that can succinctly be described by its simple but bold title: AWESOME. This energetic first track is the official introduction to Mindbender’s upcoming Euphonic Sound project, “The Neverending Kiss”.

After spending the last few months teaching music to children and travelling to both Ghana and Jamaica, Mindbender returns to the modern music scene with a vengeance. Poised to be one of the next big things in new millenium Canadian hip hop, Mindbender Supreme has entered unprecedented creative territory with the creation of “I’m Awesome”. Bringing completely new sounds, flows, and content to the culture in 2012, similarly heard on past projects such as Jupiter, entirely produced by Rich Kidd (Raekwon, Busta Rhymes, Jay Electronica, Saukrates, etc.), and Illusion World, the following companion piece conceptual mixtape, the saga of Mindbender Supreme continues.

Listen now to “I’m Awesome” and witness the next chapter of Mindbender Supreme, as he inspires his sophisticated and diverse audience in 2012 and beyond.